Predictions 2024: Exploration Generates Progress

Get our 2024 predictions guide to embrace experimentation and think big.

The prospect for 2024 success is clear: Amid increasing disruption and uncertainty come opportunities to grow business and revenue with exploration and experimentation.

AI is grabbing many of the headlines, but that’s not the only trend helping companies stay ahead of change and capture global market opportunities.

Download our 2024 predictions guide for fifteen insights you can use to gain a competitive edge, knowing where US, APAC, and EMEA business success is headed.

Get the guide so you don’t risk poor 2024 business outcomes by sitting on the sidelines of emerging trends in sales, hybrid work, trust, cloud, open source, and more.

What’s Inside?

  • Why millennial buyers want to engage with experts
  • Why generative AI will be embraced by skeptics
  • Which CMOs will fund privacy initiatives


What Will You Learn?

  • The top opportunities to generate value from AI
  • The trust imperative for APAC multinational corporations
  • The European workforce reality to prepare for today

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Want to know more about what will matter in 2024? Have questions about our predictions? Hear from the tech, CX, and B2B analysts behind our 2024 global predictions and get an important generative AI update from Forrester’s CEO, George Colony.