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For CMO Professionals

Accelerate Your Culture Practices For Digital Transformation

Intermediate Level: Culture Practices For Digital Business

February 26, 2018

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This report is part of "Act: Intermediate Level" in The Digital Business Playbook.

Why Read This Report

Successful digital transformations are underpinned by a strong digital culture. Once the foundations are in place, digital leaders must accelerate change and entrench digital skills, processes, and technology across the organization. Enterprisewide collaboration and a strong focus on customer outcomes are also keys for continuing your organization's digital transformation. This report describes how digital business leaders must accelerate their culture transformation. It forms one of a trilogy of reports detailing cultural practices at different levels of maturity.

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