Report

Apple “Brands Different”: Lessons From The World’s Most Valuable Brand

August 2nd, 2021
With Contributors:
Alex Schanne
Lexie Lawhon
and Rachel Birrell

Summary

Read this report to find out the brand marketing secrets of Apple, the world’s most coveted brand.

Want to read the full report?

This research is not available for purchase at this time.

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.