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For CIOs

Australia Tech Market Outlook, 2020 To 2021

The COVID-19 Recession Will Wipe Out Already Slowing Growth

June 22, 2020


Why Read This Report

In mid-2019, CIOs prepared budgets and tech vendors set marketing plans for the future — but the COVID-19 pandemic has changed everything. Forecasting has become increasingly difficult, but scenario-based planning can reduce the ambiguity of market outlooks. Our forecast of the two most likely economic scenarios for the Australian tech market in 2020 and 2021 can help CIOs on both the demand and supply sides of the industry to optimize their budgets. Combine our forecast with a set of spending strategies that match your firm's situation to make the most of a difficult 24 months.

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Table of Contents

  • Three Scenarios For The Economy And Tech Markets
  • Australia's Tech Spending Will Decelerate Before Recovering
  • Adopt Tech Spending Strategies To Match Your Situation
  • Recommendations

  • Use A Dynamic But Tailored Approach To Setting Tech Budgets
  • Supplemental Material
  • Related Research Documents

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