Innovation is at the top of many CEOs’ priority lists, and CIOs have a unique opportunity to lead their firms’ responses with tech-based business innovation. Pursuing innovation gets complicated, though. Innovation means lots of different things to different people, from shiny new inventions to large-scale business transformation, and innovation’s role varies greatly depending on a firm’s business model. This report provides a 360-degree view of Forrester’s framework for repeatable innovation to help tech execs choose which practices work best for specific business realities.