Report

Case Study: FactCool And Zizzi Leverage Martech Investments To Drive Digital Transformation

January 15th, 2019
With
Miriam Oesterreich
and Christine Turley

Summary

This case study for B2C marketers examines how an online fashion retailer and a casual dining restaurant chain are using their enterprise marketing technology (EMT) investments to lead their firm's digital transformation initiatives. Both companies have d

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