Case Study

Case Study: How Sage Software North America Built Tools And Governance To Improve CX

An Inside Look At Turning Business-To-Business Insights Into Actions

January 6th, 2015
With contributors:
Harley Manning , Dylan Czarnecki


Companies struggle to deliver on their customer experience (CX) goals. In 2012, Sage Software North America (Sage NA) was one of them. This report shows how Sage NA put an advanced system of tools, processes, and governance in place to systematically improve CX. In this report, CX professionals will learn critical details for making sure that they drive CX improvements that matter in a demanding business-to-business (B2B) environment.

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