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For Customer Experience Professionals

Customize Your CX Champions Program

Build A Program To Grow CX Culture And Expand Organizational Impact

November 26, 2019

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Why Read This Report

Customer experience (CX) champions or ambassadors programs are growing in popularity, with surprising diversity in execution. Many are an increasingly valuable aspect of CX teams' efforts and influence across the organization, whether they're used for training, project management, or recognition. We explored a range of successful CX champions programs to identify qualities and considerations CX leaders can use to create or evolve their own programs.

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Table of Contents

  • CX Pros Must Overcome Barriers To A Customer-Centric Organization
  • Shape CX Champion Behaviors Into A Cultural Movement
  • Create A Minimum Valuable Program
  • Recommendations

  • Take These Initial Steps To Build Your CX Champions Program
  • Supplemental Material
  • Related Research Documents

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