Report

Greener Consumers Demand Sustainable Brands

The Green Revolution Will Drive The Next Wave Of Business Transformation
August 2nd, 2021
With Contributors:
Melissa Chaudet
and Peggy Dostie

Summary

Green consumers are frustrated — especially in Europe — and demanding that brands go beyond touting their environmental sustainability efforts and take real action. CMOs should embrace sustainability as their next companywide transformation. Those who fai

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