Report

Marketing Teams Today: Not Deft

Mindsets, Structures, And Skills Aren't Yet Customer Obsessed
August 9th, 2017
With Contributors:
Jeremy Swire
and Shayna Neuburg

Summary

Today's marketing organizations aren't yet designed to flex to the changing attitudes and behaviors of empowered customers. Marketing mindsets, structures, and skills still align with legacy marketing methods. This report profiles current marketing organi

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