Skip to main content

Save or Share this Report

For B2C Marketing Professionals

Now Tech: Mobile Engagement Automation, Q2 2020

Forrester's Overview Of 25 Mobile Engagement Automation Providers

May 21, 2020

Authors

Why Read This Report

You can use mobile engagement automation (MEA) to identify the right moments to engage with customers, send contextually relevant messages, and engage with customers across the entire customer journey. But to realize these benefits, you'll first have to select from a diverse set of vendors that vary by size, functionality, geography, and vertical market focus. B2C marketers should use this report to understand the value they can expect from an MEA provider and to select one based on size and message formats supported.

Get Access

Already a Client?

Log in to read this document.

Become a Forrester Client

Customers are the new market-makers, reshaping industries and changing how businesses compete and win. Success depends on how well and how fast you respond. Forrester Research gives you insights and frameworks aligned to your role to shorten the time between a great idea and a great outcome, helping your teams win in the age of the customer. Contact us to learn more.

Purchase Report

This report is available for individual purchase ($2995 USD).

Purchase

Table of Contents

  • Deliver Moments-Based Marketing With MEA
  • Select Vendors Based On Size And Message Formats Supported
  • Align Individual Vendor Solutions To Your Organization's Needs
  • Recommendations

  • Pick A Vendor To Align Messaging Mix With Your Customers' Moments
  • Supplemental Material
  • Related Research Documents

Recommended Research