In a market landscape as mature as email marketing, it won’t be easy to find vendor shortcomings. Client references from our Q2 2020 Forrester Wave™ evaluation of email marketing services providers confirm that they are highly satisfied with the ease of use, onboarding, and scalability of all 13 vendors we evaluated. Not every vendor takes the same approach to data management, professional services, or product development. Determine which level of service support, unique functionality, and personality and way of working make the most sense for your firm. Read this report to learn where you can find critical differences and how to vet a vendor’s fit with your company culture.