Predictions Report

Predictions 2016: The Omnichannel And Mobile Juggernaut

November 10th, 2015
Adam Silverman, null
Adam Silverman
With contributors:
Laura Koetzle , Laura Naparstek , Laura Glazer

Summary

In 2016, retail eBusiness executives will face stronger competitors, rising labor costs, and the prospect of damaging customer data breaches. This brief predicts how investments in six areas will dominate the retail agenda: omnichannel, personalization, mobile, scientific merchandising, connecting labor planning and store analytics, and US consumers' shift to chip cards.

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