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For eBusiness & Channel Strategy Professionals

Reboot Customer Service As Part Of Your Digital Banking Strategy

Digital Executives Will Drive The Success Of Their Customer Service Strategy

March 5, 2018

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Why Read This Report

Contact centers lie at the heart of your digital transformation strategy. They play a crucial role in the engagement and support of customers who demand effortless customer service across all touchpoints, including digital. The future of the contact center lies in being a key customer engagement, financial advice, and sales hub. This report details how digital business strategy professionals must redefine their customer service strategy and build on a foundation of operational efficiencies to deliver differentiated customer service experiences across touchpoints.

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Table of Contents

  • Banks Haven't Kept Up With Demand For Convenient Customer Service
  • Banks Are Suffocating One Of Their Best Engagement Channels
  • Revamp The Contact Center As An Engagement, Advice, And Sales Hub
  • Recommendations

  • Digital Executives Must Lead The Customer Strategy Transformation
  • Supplemental Material
  • Related Research Documents

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