Essentials Report

Research Overview: Innovations Result From Hard Work, Not Luck

An Executive's Guide To Driving Sustainable Innovation

October 14th, 2020
With contributors:
Pascal Matzke , Bobby Cameron , Elitsa Kortenska , Peggy Dostie


This report provides CIOs and business leaders with an overview of Forrester's research on innovation management and how innovation ensures future fitness of enterprises. Learn about the three innovation types, when to use each of them, and how to manage them. Understand the importance of measuring innovation performance and the role of technology-driven innovation in innovation management.

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