The Digital Maturity Model 4.0

January 22nd, 2016

Martin Gill VP, Research Director

Shar VanBoskirk VP, Principal Analyst

With contributors:

Patti Freeman Evans , Jim Nail , Alex Causey , Laura Glazer

Summary

You know your firm needs to transform to place digital at the heart of its business strategy. But as a digital business leader, where do you start? Where do you focus your efforts? And as your firm matures, how do you know you are on the right track? Forrester's digital business maturity model 4.0 allows you to plot your organizational maturity, offers comparative benchmarks, and helps guide your actions to elevate your digital capabilities. This report outlines the model. Forrester reviews and updates our digital maturity models periodically for continued relevance and accuracy; we created this edition to factor in new ideas and data.

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