Wave Report

The Forrester Wave™: Social Media Management Solutions, Q2 2017

The 10 Leading Vendors Supporting Enterprise Social Marketing

June 12th, 2017
Jessica Liu, Principal Analyst
Jessica Liu Principal Analyst
Erna Alfred Liousas, null
Erna Alfred Liousas
With contributors:
Brigitte Majewski , Stephanie Liu , Christine Turley

Summary

In our 32-criteria evaluation of social media management solution providers, we identified the 10 most significant ones — Facelift, Hootsuite, Lithium Technologies, Oracle, Percolate, Salesforce, Spredfast, Sprinklr, Sprout Social, and Sysomos — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2C marketers make the right choice.

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