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For eBusiness & Channel Strategy Professionals

The New Commerce Revolution: Off With Their Heads (Or Not!)

A Loosely Coupled API-Based Architecture Makes It All Possible

August 13, 2019

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Why Read This Report

If you're not fluent in headless commerce at this point, you're in a critical state, and vendor sales teams might not even talk with you. No matter your industry, competitors have figured out how to harness the power of APIs to keep pace with customer expectations and drive digital differentiation. This report provides digital leaders with a Rosetta stone to translate the jargon and determine how quickly they should join the revolution. It also shares examples of experiences enabled by embracing the spirit, if not the full fidelity, of this new approach to commerce.

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Table of Contents

  • The Right Headless Strategy Starts With A Better Definition
  • Removing Friction Changes Buying Patterns At Scale
  • Recommendations

  • Start Small To Prove How APIs Can Deliver Near-Term Business Value
  • Supplemental Material
  • Related Research Documents