Report

The Dual-Monitor Product Bundling Opportunity

Product Strategists Should Create Product Bundles To Target Young, Web 2.0-Savvy Consumers
July 1st, 2008
With
and Laura Wiramihardja

Summary

Information workers have employed dual-monitor solutions on their desktops for years. Yet consumer product strategists aren't actively marketing dual-monitor product bundles to consumers. They're missing an opportunity. Nearly a quarter of US online consu

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