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For Customer Experience Professionals

Voice Of The Customer Vendor Landscape, 2017

Twenty-Nine VoC Vendor Profiles Will Kickstart Your Selection Process

September 5, 2017

Why Read This Report

Companies use voice-of-the-customer (VoC) programs to collect and analyze customer feedback, inform customer experience (CX) improvements, and track the results of those improvements. To manage the complex challenges involved with running VoC programs, CX pros can turn to a variety of vendors that support some or all components of their VoC program. Forrester surveyed 29 vendors that offer VoC products and services. Based on the vendors' self-reported data, this report categorizes these vendors and provides an overview of their capabilities as of Q2 2017. This is an update of a report previously published in 2014.

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Table of Contents

  • VoC Programs Become More Complex Over Time
  • VoC Vendors Provide Technology And Services To Program Owners
  • Supplemental Material
  • Related Research Documents

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