Best Practice Report

A Snapshot Of B2B CX Programs

What We Learned From Surveying Attendees Of The B2B Track At CX NYC 2019

July 24th, 2019
With contributors:
Harley Manning , Ben Salamin , Shayna Neuburg

Summary

CX NYC 2019’s B2B track offered the opportunity for B2B customer experience (CX) leaders to baseline their CX programs’ core capabilities needed for success: business case development, customer success management, measurement, and insights development and communication. This brief summarizes the findings from the real-time data visualization charts completed at CX NYC 2019 and offers resources for B2B CX professionals looking to build or strengthen any of these capabilities in their own program.

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