Chart Your Course Report

AI Agent Pricing: Innovation, Confusion, And Caution Ahead

Critical Observations On AI Agent Pricing

 and  five contributors
Sep 12, 2025

Summary

AI agents will change how businesses operate. This prompts a critical question for both vendors and buyers: How should they be priced and consumed? Unlike traditional software, an AI agent’s value — and therefore its price — is dynamic, shifting with function, proximity to core business value, and increasing autonomy. This report delves into pricing models across different AI agent platforms and recommends how providers can maximize revenue and buyers can manage costs as agent capabilities evolve.

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