Best Practice Report

Best Practices: Airline Mobile App User Experience

Engage Customers With Seamless Mobile App Experiences

July 12th, 2019
With contributors:
Frederic Giron , Gina Bhawalkar , Nancy Lin , Bill Nagel


Mobile touchpoints are now at the heart of the airline customer journey. As digital experiences continue to reshape the way people plan and manage their travel, airlines must optimize their mobile app design to drive customer engagement. This report gives customer experience (CX) and digital professionals in the airline industry some inspiring examples of mobile UX from their peers across Europe, the Middle East, and Asia Pacific to help them transform their digital experiences to meet and exceed customer expectations.

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