Best Practice Report

Best Practices For Automation Centers Of Excellence (COEs)

 and  six contributors
Updated Feb 02, 2026

Summary

Forrester receives many inquiries from enterprises implementing automation centers of excellence (COEs) or strike teams. We interviewed automation team members to answer the top seven questions we received. The best-run COEs follow similar practices: cost justifications to senior management, reporting structures, involvement in the business, and relationships with other COEs. Big wins come from reducing organizational friction, not from harnessing technology. This report helps technology and business leaders scale automation with a fusion of IT and business.

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