Trends Report

Build A Comprehensive Business Case For Employee Technology Purchasing

Incorporate Intangible Benefits To Maximize Your ROI

December 19th, 2018
With contributors:
Renee Taylor-Huot , Christopher Voce , Peggy Dostie


To help their businesses drive revenue growth, I&O leaders must invest in initiatives that don't just cut costs, but that help win, serve, and retain customers. As a result, I&O pros are becoming more and more responsible for building the business case to justify and measure the holistic value of their investments. This report will help you incorporate the entire picture of benefits, costs, flexibility, and risks into your business case. This report is an update of a previous Forrester report. Forrester periodically reviews it to ensure continued accuracy.

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