Summary
Enterprise architecture (EA) leaders pursue REST API strategies for customer and partner integration because REST helps expand ecosystems, grow market presence, and create new products, revenue streams, and engagement channels. But REST-only strategies don’t match the full range of business relationship dynamics. A digital bonding strategy works better than REST-only by encompassing a broader array of possibilities and interaction models. This report defines digital bonding and helps EA pros lead their organizations in raising their API game.
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