Data Snapshot

Digital Business Leaders Do Not Have A Uniform View Of Technology

Insights From Forrester’s Digital Business Strategy Survey, 2024

Tyler Castro
 and  two contributors
Oct 31, 2024

Summary

Fully 70% of global digital business strategy decision-makers believe their technical and business leaders engage together to proactively address change management, per Forrester’s Digital Business Strategy Survey, 2024. However, just 56% of them agree that their company has a single view of technology across the entire organization. This inconsistency suggests that leaders across the organization have further opportunity to collaborate around the technology. A single view of the organization’s tech provides opportunities for consolidation, shared learnings, and cost mitigation across shared functions.

Log in to continue reading
Client log in
Welcome back. Log in to your account to continue reading this research.
Become a client
Become a client today for these benefits:
  • Stay ahead of changing market and customer dynamics with the latest insights.
  • Partner with expert analysts to make progress on your top initiatives.
  • Get answers from trusted research using Izola, Forrester's genAI tool.
Purchase this report
This report is available for individual purchase ($395).