Do The Right Thing: Advocating For Customers Drives Loyalty At Financial Firms — 2020

US Customers Rate Their Banks, Credit Card Providers, Insurers, And Wealth Management Firms On Advocacy And Future Purchase Intent
January 14th, 2021
With Contributors:
Paul-Julien Giraud
and Sam Bartlett


Digital business strategy leaders need to show customers that their firm does what’s right for them when they interact through digital and human touchpoints.

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