Trends Report

Five Essential Digital Experience Governance Practices

Processes: The Digital Experience Delivery Playbook

March 10th, 2021
With contributors:
Martin Gill , Kara Wilson , Andrew Hogan , Alessia Stewart , Madison Bakalar


Governance is the dreaded "G" word for many organizations: It paints a picture of archaic rules, ineffective bureaucracy, and outdated processes that stifle innovation. But given the cross-organizational nature of delivering digital experiences, governance is essential. This report provides a governance framework for application development and delivery (AD&D) professionals. This is an update of a previously published report; Forrester reviews and revises it periodically for continued relevance. We're now updating it to factor in new ideas and interviews.

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