Trends Report

Forrester’s Top 2023 Predictions And What They Mean For Technology Executives

Use Forrester’s Predictions As Guidance For Your 2023 Technology Strategy

January 19th, 2023
Ted Schadler, VP, Principal Analyst
Ted Schadler VP, Principal Analyst
Fiona Mark, Principal Analyst
Fiona Mark Principal Analyst
David Brodeur-Johnson, Principal Analyst
David Brodeur-Johnson Principal Analyst
Chuck Gahun, Principal Analyst
Chuck Gahun Principal Analyst
Frederic Giron, VP, Senior Research Director
Frederic Giron VP, Senior Research Director
With contributors:
Matthew Guarini , Anna Synakh , Ian McPherson , Drew Zalucky

Summary

With thanks to our analyst colleagues, we have selected 12 predictions from the 100 Forrester made for 2023 across all aspects of today’s businesses and describe what each means to technology executives. In short, the challenging funding climate, ever-rising expectations of customers and employees, and the immense increase in technology-driven business since 2008 give you a target-rich environment to show your mettle with simple, rigorous approaches to thorny, technology-centric challenges.

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Forrester helps business and technology leaders use customer obsession to accelerate growth. That means empowering you to put the customer at the center of everything you do: your leadership strategy, and operations. Becoming a customer-obsessed organization requires change — it requires being bold. We give business and technology leaders the confidence to put bold into action, shaping and guiding how to navigate today's unprecedented change in order to succeed.