Summary
US and UK online adults are starting to think about end-of-year holiday shopping — and more than half currently expect to spend either the same as or more than they did in 2024. This data overview reviews their thinking about holiday shopping as of June, including anticipated comparative spend. The data also indicates how they plan to use online and in-store for shopping and fulfillment — and their initial thoughts on using AI and influencers to help them with the eternal holiday conundrum: gift ideas.
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