Report

How To Choose The Right Tech For Your CX Needs

Navigating The Customer Journey And Martech Landscape
June 29th, 2021
With Contributors:
Melissa Chaudet
and Christine Turley

Summary

Customer-obsessed firms must break down organizational silos to focus on the needs of their customers. But disparate and overlapping technology investments severely hamper their collaboration efforts. It is critical to understand when and why to implement

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