Trend Report

Optimize Self-Triage Tools To Help Consumers Today And Beyond COVID-19

Andrew Hogan
May 08, 2020

Summary

Consumers have been pushed to use self-triage tools before they receive care, but Forrester’s data shows a lack of consumer confidence in the accuracy of their recommendations. Beyond the pandemic, self-triage will play a critical role in the digital front door; healthcare organizations (HCOs) must make key decisions now to impact the long-term effectiveness of these solutions. Not all self-triage solutions are created equal: Forrester analyzed eight of the most popular and widely adopted solutions in the market today; more than 100 users weighed in on how to further optimize this capability. As organizations optimize these tools, it’s imperative for them to design experiences that reassure consumers, use clear and concise language, and provide seamless and actionable recommendations at the end of the journey.

Log in to continue reading
Client log in
Welcome back. Log in to your account to continue reading this research.
Become a client
Become a client today for these benefits:
  • Stay ahead of changing market and customer dynamics with the latest insights.
  • Partner with expert analysts to make progress on your top initiatives.
  • Get answers from trusted research using Izola, Forrester's genAI tool.
Purchase this report
This report is available for individual purchase ($1495).