Firms at the advanced stage of cybersecurity and privacy maturity have likely built a positive reputation for responsible data use and enjoy strong employee morale. This report — the last of three in the people competency of the cybersecurity and privacy playbook — helps CIOs avoid the complacency that advanced firms sometimes fall into and helps them extend and maintain their lead over and differentiation from the competition. This is an update of a previously published report; Forrester reviews and updates it periodically for continued relevance and accuracy.