Summary
COVID-19 has been the tipping point for digital business, turning what was once too-often considered optional into an imperative. The response in 2021 will be to accelerate digital business programs with a focus on new products, partners, and places to sell. Firms will turn to the cloud for essential building blocks and work with service providers to design and orchestrate their unique business architecture and value proposition. The new bedrock of business will be manifest in new digital operating platforms — the revamped and AI-powered software formerly known as ERP. In this report, we explore Forrester’s predictions for digital business in 2021.
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