Toolkit

The B2B Sales Leader’s AI Toolkit

Leverage Forrester Research To Define Must-Have AI Fluency For Chief Sales Officers

 and  three contributors
Aug 12, 2025

Summary

As artificial intelligence continues to redefine the sales landscape, chief sales officers (CSOs) must proactively engage with, embrace, and challenge the ever-changing capabilities of AI to maintain a competitive edge. This toolkit provides foundational and advanced content recommendations from the Forrester research library to help sales, operations, and enablement leadership stay ahead of the curve.

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