Peter capitalizes on more than 20 years of revenue growth leadership in sales enablement, sales talent management, and operational expertise. Finding a better, faster way to help B2B sales teams beat quota drives just about every topic, company, rep, and channel partner he engages.
In this case study, we describe how Pure Storage established a solid role-based competency foundation from which to build impactful, data-driven learning programs for its sales associates.
In this report, we identify five trends that will affect the priorities of enablement leaders and require more role-specific enablement in 2022.
Use this toolkit as a reference guide to ensure maximum value and use of the Forrester sales onboarding research library.
In this report, we describe the revenue enablement ecosystem, which has four primary participants that collaborate in the steps of The Forrester Revenue Enablement Framework.
This report offers a framework for enablement teams to better manage message delivery to, and advocacy on behalf of, field personnel.
This report outlines competency management elements — an objective (why), inputs (how), competencies (what), a role-specific competency map deliverable, and validation (proof and measurement of success) — for each phase.
What research can you expect from Forrester in the next 12 months? Updated biweekly, our publishing plan will keep you current with market and technology trends. Use the link below to download a list of our upcoming research.