Trends Report

The Canada Credit Card Customer Experience Index Rankings, 2022

How Canadian Credit Card Issuers Earn Loyalty With The Quality Of Their Experience

January 6th, 2023
With contributors:
Rick Parrish , Sohm Gough , Daniel Portillo , Niraj Patel , Ananya Suresh , Shayna Neuburg


How customers perceive a brand influences how much they spend with the brand and whether they recommend it, as well as how likely they are to forgive the brand’s missteps. This report answers the question, “Which credit card issuers are providing the best customer experience (CX), and how are they improving the quality of their experiences?” We reveal the complete rankings of 12 credit card brands that we analyzed as part of the Canada Customer Experience Index (CX Index™) in 2022. CX professionals can use this report to inform their ongoing improvement efforts.

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