Trend Report

The Emerging Technologies Of The Digital Store

Adam Silverman
 and  five contributors
Sep 03, 2014

Summary

Retailers across the globe are investing significant resources and cash to adapt retail stores to meet the realities of digital disruption. The breakneck pace of technological innovation means retailers are inundated with promising opportunities to revolutionize the in-store shopping experience or the way the physical store operates. Some digital store initiatives are already making headway, such as mobile point of service and store fulfillment. However, the list of emerging or edge-case technologies available for retailers to consider keeps getting longer. In this report, we lay out the technologies currently on the periphery of the retail store and help eBusiness professionals understand which technologies represent promising opportunities and which are nothing more than distractions.

Log in to continue reading
Client log in
Welcome back. Log in to your account to continue reading this research.
Become a client
Become a client today for these benefits:
  • Stay ahead of changing market and customer dynamics with the latest insights.
  • Partner with expert analysts to make progress on your top initiatives.
  • Get answers from trusted research using Izola, Forrester's genAI tool.
Purchase this report
This report is available for individual purchase ($1495).