Summary
In our 29-criterion evaluation of media management providers, we identified the 10 most significant ones — Carat, Havas Media Group, MediaCom, Mindshare, OMD, PHD, Starcom, UM, Wavemaker, and Zenith — and researched, analyzed, and scored them. This report shows how each provider measures up and helps CMOs select the right one for their needs.
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