Wave Report

The Forrester Wave™: Cross-Channel Marketing Hubs, Q1 2023

The 15 Providers That Matter Most And How They Stack Up

March 9th, 2023
Rusty Warner, VP, Principal Analyst
Rusty Warner VP, Principal Analyst
Xiaofeng Wang, Principal Analyst
Xiaofeng Wang Principal Analyst
With contributors:
Martin Gill , Catherine Marcin , Demi Starks

Summary

In our 26-criterion evaluation of cross-channel marketing hub (CCMH) providers, we identified the most significant ones and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2C marketing professionals select the right one for their needs.

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