Wave Report

The Forrester Wave™: Loyalty Solutions, Q2 2021

The 14 Providers That Matter Most And How They Stack Up

April 5th, 2021
Mary Pilecki, VP, Principal Analyst
Mary Pilecki VP, Principal Analyst
With contributors:
Mike Proulx , Cole Walsh , Christine Turley

Summary

In our 28-criterion evaluation of loyalty solutions providers, we identified the 14 most significant ones — Annex Cloud, Bond Brand Loyalty, Brierley, Cheetah Digital, Clarus Commerce, Comarch, Epsilon, ICF Next, Kobie, Mastercard Data & Services, Merkle, Oracle, Punchh, and Tenerity — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2C marketing professionals select the right one for their needs.

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