Trend Report

The Frugal Guide To Web Content Management

How To Maximize Your WCM Investment During An Economic Slowdown

Tim Walters, Ph.D.
 and  one contributors
Feb 23, 2009

Summary

In the first recession of the customer-centric Web era, enterprises would be wise to avoid across-the-board IT budget cuts that cripple their ability to compete for and service fickle online consumers. Nevertheless, information and knowledge management (I&KM) professionals and other members of Web teams can anticipate budget constraints. When asked to make do — or do more — with less, teams should explore how they can extract more value from their current Web content management systems and consider using low-cost alternative solutions for specific functional enhancements.

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