Landscape Report

The Marketplace Development Platforms Landscape, Q4 2023

Forrester’s Overview Of 27 Vendors

December 5th, 2023
Joe Cicman, Principal Analyst
Joe Cicman Principal Analyst
With contributors:
Linda Ivy-Rosser , Lok Sze Sung , Marissa Fritz

Summary

You can use marketplace development platforms to expand your catalog by offering items from third parties; digitize, unify, and govern your distribution network; and sell digital service subscriptions from you and your partners. But to realize these benefits, you’ll first have to select from a diverse set of vendors that vary by size, type of offering, geography, and use case differentiation. Tech leaders should use this report to understand the value they can expect from a marketplace development platform vendor, learn how vendors differ, and investigate options based on size and market focus.

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