Best Practice Report

Use Leadership Storytelling To Communicate Tech's Business Value And Inspire Action

Adapted From The Five-Step Playbook For Data Storytelling

January 4th, 2022
Phil Brunkard, null
Phil Brunkard
Cinny Little, null
Cinny Little
With contributors:
Frederic Giron , Lorenzo Introna , Kerstin Wehmeyer , Eric G. Brown , Rachel Birrell , Christine Turley


Most leaders intuitively know that storytelling is an important leadership communication skill, yet they often forget about it when they need to inspire teams or drive decisions. Leaders aren’t sure how to develop their stories, what makes a great story, or how to strengthen their storytelling skills. Use this report to understand how to develop your leadership stories to align your people and inspire them to action to achieve your strategic outcomes.

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