CMOs need to enable marketing organization design interlocks and workflows to deliver business value. Yet achieving orchestration requires strategies, plans, and tools so you can deploy the right resources at the right time — with confidence and control.
Watch this video to get analyst advice on the elements that are essential to orchestrating a high-performance B2B marketing organization design so you can:
- Support process-driven, repeatable activities.
- Enable innovation and productivity.
- Bring teams together with a common goal.