& Innovation

North America

September 29 – 30, 2022  |  Austin & Digital Experience

Brian Yamada

Chief Innovation Officer, VMLY&R

As Chief Innovation Officer, Brian leads the Experience Innovation and Analytics & Data Science teams.  The Innovation team helps our clients understand and relevantly apply emerging technologies such as AR/VR/XR, ML/AI, NLP, Computer Vision, Blockchain/Web3.0 and the metaverse.  The Analytics & Data Science practice drive smarter decisions and measurable outcomes for brands and businesses.

Brian joined VML in 1999 and his past and present client partners include Astra-Zeneca, Colgate-Palmolive, Dell, Ford, Gatorade, GSK, H&R Block, International Olympic Committee, Tennessee Tourism, United Rentals, and Wendy’s.  Brian is a graduate of the University of Missouri School of Journalism. He led training for Digital Way Forward and WPP’s Maestro program.  Brian also served as a mentor with TechStars and other startups.