ON-DEMAND Webinar

Ask The Analysts: Revenue Process Transformation — Saying Goodbye To MQLs

Original Broadcast Date:Jun 27th, 2024
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Amy HawthorneVP, Principal Analyst
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Terry FlahertyVP, Principal Analyst
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Description

If you missed the B2B NA Summit round tables, join this webinar with principal analyst Amy Hawthorne and VP and principal analyst Terry Flaherty to continue the conversation around revenue process transformation. In this interactive session, you can submit and upvote questions about revenue process transformation.

Key takeaways: 

  • Learn how companies are tackling the operational challenges involved in moving from marketing qualified leads (MQLs) to buying groups.
  • Learn how to transform your company mindset, practices, and culture — with results.

Target audience level: all levels

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