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Description
In this interactive session, you can submit and upvote questions about measurement solutions and learn more about vendors evaluated in The Forrester Wave™: Marketing Measurement And Optimization Solutions, Q1 2022. We also discuss measurement market dynamics, disruptors, and differentiators among the vendors evaluated and other findings from our research.
Key takeaways:
- Get answers to your specific questions about the measurement market and its providers.
- Understand the critical capabilities and differentiators among the top vendors in the measurement solutions market.
- Learn about the market dynamics impacting measurement today and how measurement solutions are evolving with the changing marketing landscape.
Vendors mentioned: Analytic Partners, Ekimetrics, Gain Theory, Ipsos MMA, IRI, Kantar, Marketing Evolution, Neustar, Nielsen, and OptiMine
Target audience level: all levels
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