ON-DEMAND Webinar

Companies Are Adjusting Their Policies To Help Customers During The COVID-19 Outbreak, And You Should Too

Original Broadcast Date:Apr 27th, 2020
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Judy WeaderPrincipal Analyst
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Rick ParrishVice President, Research Director
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Description

With the COVID-19 pandemic upending individual lives and whole economies, many companies are instituting nonstandard operating procedures to help their customers through these troubled times. Forrester collected examples from more than 20 companies that made such changes; gather inspiration from the proactive and reactive approaches these firms are taking to support their consumer and business customers.

Key takeaways:

  • Hear how firms are reducing sources of customer stress.
  • Get inspired by how companies are adding benefits to products and services.
  • Learn how B2B firms are embracing and supporting their ecosystem partners.

Target audience level: all levels

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